Why SELLIA?

SELLIA is the first SaaS solution powered by artificial intelligence, designed to boost business growth while controlling risk.

In the race for business development and market share, B2B companies are faced with a complex process that slows down their growth, that of identifying high-potential customers and assessing credit risk. SELLIA provides an AI solution to accelerate and refine the profiling / scoring of prospects and customers, and thus promote business development without additional risk.

In B2B companies, sales and credit management departments have to deal with a dozen tools in all. This is far too many, and they don't have enough time to make all the decisions required of them. From these observations we have identified that, on the one hand, the credit manager is perceived as a hindrance to sales growth because he sometimes has to put up red lights. On the other hand, sales people sometimes prospect for customers who don't have the profile credit managers want, because sales people don't carry out risk analysis. They may even fail to exploit their existing customer's potential.

SELLIA provides a common solution for both user profiles, giving them a macro view of the situation and, above all, a 360° view of the customer.

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Our promise to you

4 reasons to choose SELLIA for credit management

Dynamic dashboard

Dynamic dashboard

We have designed a dynamic dashboard that provides real-time visualization of key financial performance metrics. This interactive tool will enable teams to accurately monitor payment behavior, credit trends and collection times, while identifying customers requiring special attention.

Advanced priority management system

Advanced priority management system

Our advanced system prioritizes credit management activities according to financial impact and risk. It uses intelligent algorithms to classify customers and events, helping teams to focus on the most critical tasks, improving credit and collection efficiency and time management for field operations teams.

Strategic assessment of risk and prospect potential

Strategic assessment of risk and prospect potential

Our risk analysis module evaluates prospects not only in terms of creditworthiness, but also in terms of commercial and strategic ambitions. It weighs market opportunities against financial risks. This predictive analysis tool provides customized recommendations for balancing growth objectives with controlled risk-taking.

Intuitive user interface

Intuitive user interface

Our system's user interface is designed to be intuitive and user-friendly, facilitating in-depth analysis of customer risk and assessment of business development potential. This tool provides detailed information and risk scores, while highlighting sales and development opportunities with existing customers.

SELLIA features

Feature 01

Credit management

Personalized scoring of your customers using our 5 models (Default Risk, Delay Risk, RFM, Market Potential, Dynamic Credit Limit).

Track your portfolio using our indicators (Past Due, DSO, Limit Exceeding, Commercial Activity, Litigation, Account Creation).

Priority generation to focus on the most relevant customers.

360° view of your customer (outstandings, commercial activity, credit limits, financial indicators) at a glance.

Feature 02

Business development

Thanks to our RFM and Potential calculation, you can also detect customers who could consume more and those who could abandon you.

For sales reps: SELLIA aims to be seen as the tool that gives them the 360° vision they need to carry out their core business without wasting time. SELLIA serves as a guide to help them focus their efforts on the customers and prospects most likely to enable them to achieve their goal of supporting the company's commercial development and sales growth in B2B.

Business development managers lack the visibility of financial and behavioral information available to credit managers. As they do not carry out risk analyses, they are de facto dependent on the decisions taken by credit managers after their sales approach. Using the SELLIA solution before approaching prospects or attempting to upsell would save time on targeting, and thus help refine the sales strategy. 

It's all about : 

  • moving towards more business by identifying potential that wasn't there in the first place
  • moving towards greater efficiency by focusing sales actions
  • to move towards greater serenity through risk-validated sales actions.

Find the right prospects, using our on-the-fly prospect search.
Adjust your sales strategy to generate new sales priorities.

Feature 03

Connect SELLIA to all your tools

Our powerful API allows you to retrieve all the indicators and scores generated by SELLIA, directly into your tools (CRM, ERP).

Today, SELLIA is based on a REST API that meets all your needs:

  • Single Account API: retrieve information on a specific customer on demand
  • Prospect API: search for a prospect and retrieve his or her SELLIA scores
  • Bulk API: retrieve all your customers enriched with SELLIA indicators and scores

Interface with your CRM to

  • Credit Manager: retrieve customer scores
  • Sales, retrieve your customers' RFMs and Potentials
  • Sales, find quality prospects

Get started with SELLIA